Customers shouldn’t have to chase for updates, and your teams shouldn’t have to repeat the same messages again and again. Keep people informed, reduce missed appointments, cut repetitive admin and create more opportunities to drive bookings, payments and sales through flexible business messaging.
Send reminders, alerts, updates, promotions and two-way SMS through a self-service platform, with flexible credits and no long-term contract.
SMS at scale | Alerts and reminders | Two-way messaging | UK-based support
WHEN COMMUNICATION CREATES MORE WORK
When customers don't know what is happening next, they call, chase or miss important information. Your teams can then spend time repeating the same updates, reminders and answers across calls and emails.
Business messaging gives you a faster way to keep people informed, from appointment reminders and booking updates to service alerts, promotions, payment links and internal notifications.
Messages can be sent at scale through a self-service portal, with flexible credits and no long-term contract - helping your business:
Cut repetitive calls and manual follow-ups to drive efficiency, keeping customers informed before they need to chase.
Use confirmations and reminders to improve attendance, protect valuable appointment time and reduce lost revenue.
Send promotions, offers and payment links to drive growth, encouraging customers to book, buy, pay or respond.
Use branded sender IDs and consistent messaging to strengthen recognition, support compliance and protect the customer experience.
THE RIGHT MESSAGE AT THE RIGHT TIME
Some messages can wait. Others cannot.
SMS gives you a direct way to send appointment changes, booking confirmations, payment reminders, service alerts and urgent updates when timing matters.
Branded sender IDs and consistent messaging can also help your customers recognise who is contacting them, while giving your business greater control over how communications are sent.
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Help reduce no-shows with confirmations, reminders and last-minute updates.
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Keep customers informed with confirmations, arrival updates, status changes and next steps.
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Send important information quickly when plans change, services are disrupted or action is needed.
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Use branded sender IDs and consistent messaging to make communications clearer and more recognisable.
AUTOMATED UPDATES
turn messages into action
Business messaging can do more than keep your customers informed. It can help you generate demand, bring people back and move them towards the next action.
You can use SMS to promote offers, encourage repeat bookings, send payment links, follow up with lapsed customers or support time-sensitive campaigns. Because messages reach people directly, SMS can be particularly effective when timing matters and you want customers to act quickly.
Promote launches, sales, events and timely offers to drive awareness and response.
Encourage customers to return, renew or book again with timely reminders and follow-ups.
Send payment links and reminders that make it easier for customers to act quickly.
Prompt customers to confirm, reschedule or make a booking at the right time.
Reach inactive customers with relevant messages designed to bring them back.
Keep SMS ready for urgent updates and activate it only when disruption happens.
Trusted & proven at scale
More than one billion messages have been sent through the service, from everyday reminders and updates to urgent alerts and high-volume campaigns.
That scale brings practical experience of different audiences, sending patterns and service needs, without making the platform only suitable for large users.
The same service can support an occasional message or regular day-to-day activity, with reporting and UK-based support available as usage changes.
Talk to us about your messaging requirements →




THE DBFB DIFFERENCE
Manage everyday messaging yourself through the portal, with dbfb there when you need help with setup, campaigns, reporting or more complex requirements.
There’s no long-term contract or fixed volume to commit to, giving you the freedom to use SMS around your actual needs rather than paying for capacity you may not use.
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Buy the credits you need and scale usage up or down without being tied into fixed volumes.
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Send messages, manage credits and track activity through the portal, with clear visibility of usage and delivery.
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Use SMS for everyday updates, campaigns, urgent communications or business continuity when needed.
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Connect SMS with CRM, booking, payment and telephony platforms to keep journeys joined up.
CONNECTED Journeys
Business messaging can work alongside other dbfb services to create more joined-up customer journeys, reduce supplier sprawl and keep communications easier for you to manage.
Support the systems, portals and integrations behind your messaging with reliable connectivity across your sites and teams.
Keep employees and field teams updated with alerts, job information and operational messages wherever they are working.
Bring SMS into customer service workflows alongside voice and digital channels, helping teams manage conversations more consistently.
Use SMS alongside business calling for confirmations, follow-ups, missed-call responses and service updates around the wider call journey.
quick answers
No. You can buy the credits you need and use them through the self-service portal without committing to a long-term contract.
Branded sender IDs can be used where supported, helping customers recognise who the message has come from.
Yes. Two-way messaging can be supported where your use case requires customers to respond.
Yes. APIs and supported integrations can connect messaging with business platforms and workflows, helping automate reminders, alerts and other communications.
Yes. SMS can support everything from individual notifications to larger campaigns and urgent communications at scale.
Messaging can support more controlled and consistent communications, while your organisation remains responsible for how customer data, permissions and marketing activity are managed under applicable regulations.
NEXT STEP
Send reminders, alerts and updates without contract pressure or extra admin. We can help shape the right messaging, automation and integration around those journeys.